above: Director Martin Scorsese directs the hunky French actor Gaspard Ulliel in a new 1 minute ad / short film to launch Bleu de Chanel, a new men's fragrance.



Bleu de Chanel
was concocted by the label's long-time perfumer Jacques Poige and the new fragrance is a cocktail of pink peppers, citrus, sandalwood, ginger, and labdanum aroma.

The star of the film, the gorgeous Gaspard Ulliel:

Designing the bottle:

The Four "Making Of" Videos





Purchase the fragrance and/ or after shave lotion here.

all images, videos and info courtesy of Chanel.

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