RÖKK Out With The Lonely Island. Andy Samberg & Friends Promote Swedish Vodka.

<script type="text/javascript" src="http://w.sharethis.com/button/sharethis.js#publisher=0d650ffe-1ec7-4395-883b-24e806d21a65&type=website"></script><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEigGDiH_bxRvWEIQobWKy53lRULT8Fg7yRocwgRwnsrvzjimM6amGgOqbzk0FZVy2G_eIZGAhyphenhyphene0zc8u46GslbR8_bkATiMcCCe2ZimjRbxNonuMcdYdMEl-iI1CVYFn925Qve6qZwoMhon/s1600/ROKK+lonely+island+hero.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5654275298709397122" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEigGDiH_bxRvWEIQobWKy53lRULT8Fg7yRocwgRwnsrvzjimM6amGgOqbzk0FZVy2G_eIZGAhyphenhyphene0zc8u46GslbR8_bkATiMcCCe2ZimjRbxNonuMcdYdMEl-iI1CVYFn925Qve6qZwoMhon/s400/ROKK+lonely+island+hero.jpg" style="cursor: pointer; width: 531px; height: 307px;"></a><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgX8b5G4yb9vYqc435SVbp3Z9GtgqrLkWtdu9CVq5Q6Z_xRgX_1oEIIlweV7FwcZvpqxweTjViosstkpUElV02PmGEkw5cVaycxFEkdcVwPp88SxOaiaCOwG7WjG0xuSFISd81aQ1qHGE3G/s1600/lonely+island+rokk.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5654267543013305954" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgX8b5G4yb9vYqc435SVbp3Z9GtgqrLkWtdu9CVq5Q6Z_xRgX_1oEIIlweV7FwcZvpqxweTjViosstkpUElV02PmGEkw5cVaycxFEkdcVwPp88SxOaiaCOwG7WjG0xuSFISd81aQ1qHGE3G/s400/lonely+island+rokk.jpg" style="cursor: pointer; width: 529px; height: 329px;"></a><br /><br /><a href="http://www.thelonelyisland.com/">The Lonely Island</a> is that hilarious musical trio consisting of Andy Samberg, Jorma Taccone and Akiva Schaffer. The emmy-winning songwriters and performers have been making videos together since 2000 and have appeared on The Emmys and in many SNL digital shorts.<br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgmZfwXMYoHV8Rk05grJ3pwnuEIC0qpsv66J1Hf5i75jHm-mdT5jnezZskXnH_FGkhdmpzOltNICOTLN4ZZqUU4oPlhoqBUU90wm-0BDojDX8BR_3lgAJp0LH1LKMsTfoghCMKv-byQiQ3R/s1600/lonely-island-trio.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5654269378021380946" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgmZfwXMYoHV8Rk05grJ3pwnuEIC0qpsv66J1Hf5i75jHm-mdT5jnezZskXnH_FGkhdmpzOltNICOTLN4ZZqUU4oPlhoqBUU90wm-0BDojDX8BR_3lgAJp0LH1LKMsTfoghCMKv-byQiQ3R/s400/lonely-island-trio.jpg" style="cursor: pointer; width: 537px; height: 399px;"></a><br /><br />Known to bring slap-stick comedy and pizzazz to any performance, the guys have embarked on their first role as Creative Directors behind the new Swedish vodka – RÖKK. The trio is responsible for the brand’s consumer engagement, which includes creating digital material to market the brand and help introduce <a href="http://www.rokkvodka.com/">RÖKK</a>, the premium priced, freeze filtered vodka.<br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjQwDtDrlbxGRrZVfvg5QwdvuOzLDrfPRJqNpuoWHWLKGFNabd3CMRST2FAZtZpWiVm6-NWky00dOqmd7snsB4SKAIE3dACyya_pw0urCNM4MKmD4Zp5ZWus6xVuz0BPZzT0nHc8LD4HXAT/s1600/rokk_vodka_flavors3.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5654269636553520786" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjQwDtDrlbxGRrZVfvg5QwdvuOzLDrfPRJqNpuoWHWLKGFNabd3CMRST2FAZtZpWiVm6-NWky00dOqmd7snsB4SKAIE3dACyya_pw0urCNM4MKmD4Zp5ZWus6xVuz0BPZzT0nHc8LD4HXAT/s400/rokk_vodka_flavors3.jpg" style="cursor: pointer; width: 526px; height: 526px;"></a><br /><br />Below are the videos they've created for the RÖKK Vodka brand.<br /><br /><span style="font-weight: bold;">THE DREAM:</span><br /><iframe src="http://www.youtube.com/embed/cgLOYc48AZw?rel=0" allowfullscreen="" frameborder="0" height="299" width="530"></iframe><br /><br /><span style="font-weight: bold;">THE DIRECTOR'S CUT:</span><br /><iframe src="http://www.youtube.com/embed/Z8m7xdn2vMo?rel=0" allowfullscreen="" frameborder="0" height="299" width="530"></iframe><br /><br /><span style="font-weight: bold;">BEHIND THE SCENES OF "EVERYBODY LIKES ME":</span><br /><iframe src="http://www.youtube.com/embed/TK_zgKy0tp4?rel=0" allowfullscreen="" frameborder="0" height="299" width="530"></iframe><br /><br /><font style="font-weight: bold;">About RÖKK Vodka:</font><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjY-HWR4NzKrQCSa6mz2l1iq_drr3v_9yB2vd-pD9r9nCBNyOE6aVBVEtIRWVjPpD5dofofokNgUPsOWoo7Xdp34e-zactR0yLYAx4WA-QJyPRkmVnO06FYeumWZfFYQxlaiKnS-PPSyema/s1600/33674_153123788053551_133356250030305_324591_4749627_n.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5654270528256316562" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjY-HWR4NzKrQCSa6mz2l1iq_drr3v_9yB2vd-pD9r9nCBNyOE6aVBVEtIRWVjPpD5dofofokNgUPsOWoo7Xdp34e-zactR0yLYAx4WA-QJyPRkmVnO06FYeumWZfFYQxlaiKnS-PPSyema/s400/33674_153123788053551_133356250030305_324591_4749627_n.jpg" style="cursor: pointer; width: 524px; height: 743px;"></a><br /><br /><font style="font-weight:bold;">THE RÖKK RUNESTONE </font><br />(Swedish: Rökstenen) is the most famous runestone in Sweden, featuring the longest known runic inscription. It is considered the first piece of written Swedish Literature and therefore marks the beginning of recorded history in Sweden.<br /><br /><font style="font-weight:bold;">PURE SWEDISH SPRING WATER </font><br />RÖKK is made with clean water from glacial sources in Kalby, Sweden - the picturesque countryside five hours west of Stockholm. The spring is adjacent to the distillery and is renowned for its ultra-crisp, clean water.<br /><br /><font style="font-weight:bold;">FREEZE FILTRATION </font><br />After distillation, RÖKK Vodka is brought to sub-zero temperatures and then filtered through frozen charcoal to remove impurities that cannot be removed using traditional filtration processes.<br /><br />Freeze Filtration raises the PH levels, reducing acidity, and giving RÖKK its unmistakable smoothness. (RÖKK is the only premium Nordic vodka that is freeze-filtered for exceptional smoothness.)

RÖKK Out With The Lonely Island. Andy Samberg & Friends Promote Swedish Vodka.

The Lonely Island is that hilarious musical trio consisting of Andy Samberg, Jorma Taccone and Akiva Schaffer. The emmy-winning songwriters...

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Talk About Your Premium Spirits. Introducing Frozen Ghost Vodka.

<script type="text/javascript" src="http://w.sharethis.com/button/sharethis.js#publisher=0d650ffe-1ec7-4395-883b-24e806d21a65&type=website"></script><br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiwBygJLMTxDxJIXv1VASvVw2-XvLv1ovqelckeyfMmhS95plFyW6MSI3x9CuJrTBkyNYyoAV4HMsdvSsU5-U5BykDASAMpfTlPnLytSEBhpwMxSDHs55m6ilbAS6OdyMiqR2pbUUBWUkVk/s1600/FrozenGhost3.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5646866271305041618" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiwBygJLMTxDxJIXv1VASvVw2-XvLv1ovqelckeyfMmhS95plFyW6MSI3x9CuJrTBkyNYyoAV4HMsdvSsU5-U5BykDASAMpfTlPnLytSEBhpwMxSDHs55m6ilbAS6OdyMiqR2pbUUBWUkVk/s400/FrozenGhost3.jpg" style="cursor: pointer; width: 534px; height: 419px;" /></a><br /><br /><br /><br />It seems that <a href="http://ifitshipitshere.blogspot.com/2008/10/funnyman-dan-aykroyds-crystal-head.html">Crystal Head Vodka</a> is no longer the spookiest premium vodka on the shelves. Launched last October by the Frozen Ghost Distilling Company, Frozen Ghost Vodka is a premium vodka inspired by a ghost story of a character named Tobias. His image is on the unique bottle and the story below tells you of his life and afterlife.<br /><br /><br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj57bJ_3D2gkGqRrv-htoZqLDwTUVFy7AxZ6M3DgFXNwsIm9AAv3qzJ-_8ZVAPg-y7labZTFmBzYTOdSatcO0zZb9O18DWzRigPLXpU95dZqkxGAWS4yCAhPXf4jGk_t3jhcuKmOJXhDzLb/s1600/FrozenGhost2.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5646867522697199634" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj57bJ_3D2gkGqRrv-htoZqLDwTUVFy7AxZ6M3DgFXNwsIm9AAv3qzJ-_8ZVAPg-y7labZTFmBzYTOdSatcO0zZb9O18DWzRigPLXpU95dZqkxGAWS4yCAhPXf4jGk_t3jhcuKmOJXhDzLb/s400/FrozenGhost2.jpg" style="cursor: pointer; width: 532px; height: 488px;" /></a><br /><br /><br /><br /><span style="font-weight: bold;">The Legend of the Frozen Ghost</span><br /><br /><br /><br />This is a story of people whose names are lost to time, set in a location which is a sworn secret, for reasons that will become clear at the end of this tale.<br /><br /><br /><br />Generations ago, a family in Western Canada had a proud but small farm. They raised crops and livestock so plentifully, they outproduced all the other farms in the colony. Soon, people began to realize that the spring that watered their land was the sweetest and purest in the area and was thought to be the source of their success.<br /><br /><br /><br />A jealous neighbor schemed to divert their water to his own property. Stealing onto their land one bitterly cold winter night, he was confronted by the farm’s owner, known only as Tobias. The neighbor struck him with his shovel, knocking him unconscious into a pond near the mouth of the spring. The water thief completed his work, diverting some of the spring’s output to his property by means of the underground channel he dug.<br /><br /><br /><br />Tobias’s body was later discovered in the ice that froze the pond deep on that frigid winter night.<br /><br /><br /><br />No one knew how he died. The secret was safe until the neighbor began to report a strange presence of Tobias that haunted his every step. A presence that ultimately drove him mad. He confessed everything as he was driven in a prison cart to the colony’s sanitarium.<br /><br /><br /><br />The farm has changed hands many times over the centuries, and now that same spring’s water is used to produce Frozen Ghost Vodka. That pure water gives Frozen Ghost its unparalleled smooth, crisp character, even before it is distilled six times for the ultimate purity.<br /><br /><br /><br />We won’t reveal the spring’s location for your own protection. For on the rare occasions that a visitor has attempted to approach the site, an undeniable chill overtakes the stranger, along with a dark foreboding that a more dangerous fate quickly approaches. It is said that Tobias is still keeping watch over his spring.<br /><br /><br /><br />So don’t let your curiosity overtake you and tempt you to search for the water’s source. Just be satisfied that you can raise a glass to the one who is watching over the pure taste of Frozen Ghost Vodka, the supernatural super-premium.<br /><br /><br /><br /><span style="font-weight: bold;">The commercial running in theaters:</span><br /><br /><iframe src="http://www.youtube.com/embed/jfItaYlGGmA?rel=0" allowfullscreen="" frameborder="0" height="427" width="530"></iframe><br /><br /><br /><br /><br /><br /><span style="font-weight: bold;">The Bottle:</span><br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiEPlgh2JA5QTF1p9-8iIEQpt8k2Z5LMd668B32bdRVWhCD1pqZ0a8C75mPI9oIELZop5oeNY69fzlmql1AL2UacRYlvW7SDJryA-3aTCKMX9YZEpdjcH3lst7s9bYLFS6M5ONSmmtamKve/s1600/iihih+frozen-ghost-vodka.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5646864992476851202" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiEPlgh2JA5QTF1p9-8iIEQpt8k2Z5LMd668B32bdRVWhCD1pqZ0a8C75mPI9oIELZop5oeNY69fzlmql1AL2UacRYlvW7SDJryA-3aTCKMX9YZEpdjcH3lst7s9bYLFS6M5ONSmmtamKve/s400/iihih+frozen-ghost-vodka.jpg" style="cursor: pointer; width: 266px; height: 392px;" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhkOAShqdUCaL0mmVS8JuvZkcwQk3Oe4RelY-ITTlSlHhTzorXqf5WFEbudkNpKtE1kY_xjZYzDmVYifSZscnFnbxy70yy_sqpyCTXR7JWQlkjOjiKshPpdCjZv4Hbts9vJBbegeYsW4jb4/s1600/iihih+frozen-ghost-vodka2.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5646864879621399426" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhkOAShqdUCaL0mmVS8JuvZkcwQk3Oe4RelY-ITTlSlHhTzorXqf5WFEbudkNpKtE1kY_xjZYzDmVYifSZscnFnbxy70yy_sqpyCTXR7JWQlkjOjiKshPpdCjZv4Hbts9vJBbegeYsW4jb4/s400/iihih+frozen-ghost-vodka2.jpg" style="cursor: pointer; width: 262px; height: 392px;" /></a><br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgJVaqSjwjMImla9lps7OI2eujHQpZycqu25nrRptBHuoxDEdX-6lCl84gh-fLkf_0-b51w68mq8PMAGz0TaGkF5eTPGQGAp-3NxB6CcNnxVIG489gT_STpuzkxs5B3mjMNt70TPUvo3LUc/s1600/Screen+shot+2011-08-30+at+9.01.27+PM.png"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5646865482004287778" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgJVaqSjwjMImla9lps7OI2eujHQpZycqu25nrRptBHuoxDEdX-6lCl84gh-fLkf_0-b51w68mq8PMAGz0TaGkF5eTPGQGAp-3NxB6CcNnxVIG489gT_STpuzkxs5B3mjMNt70TPUvo3LUc/s400/Screen+shot+2011-08-30+at+9.01.27+PM.png" style="cursor: pointer; width: 526px; height: 578px;" /></a><br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgLC5kHZTgxGGGDMVJvP_T_uvtdsfPVSYF9qaxizJHAIsfMnyuwKy0seLNpJ_cSyBD7cqzqfSGlCZX5898iYclfD5l_yKf24qgg0ZRqgj1MYNUGEpHl5RrRBtDXbv4EoBuxwjG7rOtvhG5G/s1600/Screen+shot+2011-08-30+at+9.01.08+PM.png"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5646865871391087474" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgLC5kHZTgxGGGDMVJvP_T_uvtdsfPVSYF9qaxizJHAIsfMnyuwKy0seLNpJ_cSyBD7cqzqfSGlCZX5898iYclfD5l_yKf24qgg0ZRqgj1MYNUGEpHl5RrRBtDXbv4EoBuxwjG7rOtvhG5G/s400/Screen+shot+2011-08-30+at+9.01.08+PM.png" style="cursor: pointer; width: 527px; height: 512px;" /></a><br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhItPcEGTBkEK1xkznPs7XSKS-MdplPJr0A2AnbjSJQcCNWvWLcDwIj0QgQfZDD5WAw4V9zkIN_zvvL2Ux5xoBUDjV2c-z-jeT4KmGVTOJh0KvHb1tVLj6rDHSKL6UL6o1jkn4O5Tg2GcN_/s1600/Screen+shot+2011-08-30+at+9.01.19+PM.png"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5646865670172715794" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhItPcEGTBkEK1xkznPs7XSKS-MdplPJr0A2AnbjSJQcCNWvWLcDwIj0QgQfZDD5WAw4V9zkIN_zvvL2Ux5xoBUDjV2c-z-jeT4KmGVTOJh0KvHb1tVLj6rDHSKL6UL6o1jkn4O5Tg2GcN_/s400/Screen+shot+2011-08-30+at+9.01.19+PM.png" style="cursor: pointer; width: 526px; height: 437px;" /></a><br /><br /><span style="font-size:85%;">Credits: Creative Director: Richard Graves ; Designer/Art Director: Chuck Paris ; Black and white photos: Butch Hale, Dallas, Texas ; Client: Frozen Ghost Distilling Company</span><br /><br /><br /><br /><span style="font-weight: bold;">The Marketing:</span><br /><br />Dallas agency Levenson & Hill invented the legend based on the life—and afterlife—of a character named Tobias. Tobias is featured uniquely on every Frozen Ghost bottle, which was designed by Levenson & Hill and cast by Dekorglass of Dzialdowo, Poland. The bottles are manufactured by Bruni Glass of Milan, Italy.<br /><br /><br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiwLsjcpvhnMjV_BHD0NmDDSjgp4NinL7N4RxZl4LELW21ec-SYCT9C8kjm8x3XoAnl7ki0x2LoBGxRbhcHeD8jM1n9RspQW1f-Lm_AyK6McEkoIQw-6c8m6exe3m7xIrYkbf0a9o-8DUTC/s1600/FrozenGhost.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5646867740942390274" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiwLsjcpvhnMjV_BHD0NmDDSjgp4NinL7N4RxZl4LELW21ec-SYCT9C8kjm8x3XoAnl7ki0x2LoBGxRbhcHeD8jM1n9RspQW1f-Lm_AyK6McEkoIQw-6c8m6exe3m7xIrYkbf0a9o-8DUTC/s400/FrozenGhost.jpg" style="cursor: pointer; width: 536px; height: 301px;" /></a><br /><br /><br /><br />The marketing launch for Frozen Ghost will include cinema (a still of which is shown above) and other mass advertising, web films, truck paints, promotions and <a href="http://www.FrozenGhostVodka.com">a website</a> for consumers of legal drinking age. The website features a menu of drink recipes, including Frozen Ghost's signature cocktail, "Apparition Chill."<br /><br /><br /><br />"We believe that we have developed a narrative that will leave consumers haunted by a mystery that only Frozen Ghost Vodka can solve," said Andy Harmon, Chief Brand Officer of Levenson & Hill. "To trigger the imagination of consumers, we plan to unleash the ghost of Tobias, who is key to sparking consideration of Frozen Ghost Vodka. That begins with a top quality liquid and a striking on-shelf presence and is paid off with a campaign that delivers on the brand's ’supernatural-super-premium’ position."<br /><br /><br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgPvFZqwCLS6_YYvSj2w_8mSHUFnxdDIH1e9dymVw8WT_HVuKXxuD0ffbUYPSn0xLVMb1kUbupvY-JYL5Clxf_j04T1Av16kKvwn1aO08_lW26GP80XA78Pgb2g9ksCRQZ1TU3i4jb7SvWm/s1600/Frozen-ghost-vodka-wallpaper.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5646867983303248850" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgPvFZqwCLS6_YYvSj2w_8mSHUFnxdDIH1e9dymVw8WT_HVuKXxuD0ffbUYPSn0xLVMb1kUbupvY-JYL5Clxf_j04T1Av16kKvwn1aO08_lW26GP80XA78Pgb2g9ksCRQZ1TU3i4jb7SvWm/s400/Frozen-ghost-vodka-wallpaper.jpg" style="cursor: pointer; width: 531px; height: 337px;" /></a><br /><br /><br /><br />The marketing launch for Frozen Ghost includes outdoor, featuring the phrase "Enjoy it with all 6 senses." POS will grab consumer attention with the phrase, "Grab an extra bottle. This stuff disappears fast." Delivery trucks will be emblazoned with an image of the eye-catching bottle and the phrase, "The supernatural super-premium."<br /><br /><br /><br /><a href="http://frozenghostvodka.com/">Frozen Ghost Vodka</a><br /><br /><span style="font-size:85%;"><br /><br /><span style="font-style: italic;">information courtesy of Frozen Ghost Distilling, special shout out to </span><a href="http://www.incrediblethings.com/" style="font-style: italic;">Incredible Things</a><span style="font-style: italic;"> for bringing this to my attention.</span></span>

Talk About Your Premium Spirits. Introducing Frozen Ghost Vodka.

It seems that Crystal Head Vodka is no longer the spookiest premium vodka on the shelves. Launched last October by the Frozen Ghost Distill...

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Introducing VOD-K, Caramel & Truffle Flavored Premium Vodka From Paris.

<script type="text/javascript" src="http://w.sharethis.com/button/sharethis.js#publisher=0d650ffe-1ec7-4395-883b-24e806d21a65&type=website"></script><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEikPh7InKDE4ef99p9p2cZv_iLGsiNkOHyetVqBrrjuL7WOtS6JBqzLPZjpYpbmEK9hdfggxr41DjDQibKRxGWvhI0uq4J7q-PScJ-5bHw_XEbu94fcDNCYpIGk-tbxXBjX_9i3YsTqNbk/s1600/VodK_HERO.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5593012602180463474" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEikPh7InKDE4ef99p9p2cZv_iLGsiNkOHyetVqBrrjuL7WOtS6JBqzLPZjpYpbmEK9hdfggxr41DjDQibKRxGWvhI0uq4J7q-PScJ-5bHw_XEbu94fcDNCYpIGk-tbxXBjX_9i3YsTqNbk/s400/VodK_HERO.jpg" style="cursor: pointer; width: 524px; height: 524px;"></a><br /><br />VOD-K, the subtle combination of pure grain vodka, caramel and black truffles is a new premium vodka from Paris-based Fryd Food & Drink produced and bottled in Cognac in the Charente, the birthplace of expertise and tradition in quality spirits and liqueurs.<br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj4bg62ihVImnx94mvcA_V-iGWhPLW03dJAtXnFfF7IRPGroakDwqHYzsoCfzyk0vk77E61tWv_ZsnRey7TKuDgplVKp6q4KA685GFbAoqbH1csM1OU17M1tIHa4uob-kyZ8q1vnslgKLc/s1600/VodK_Zoom.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5593006597802089618" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj4bg62ihVImnx94mvcA_V-iGWhPLW03dJAtXnFfF7IRPGroakDwqHYzsoCfzyk0vk77E61tWv_ZsnRey7TKuDgplVKp6q4KA685GFbAoqbH1csM1OU17M1tIHa4uob-kyZ8q1vnslgKLc/s400/VodK_Zoom.jpg" style="cursor: pointer; width: 525px; height: 452px;"></a><br /><br />An exceptional vodka, VOD-K differs from its sister premium pure grain through the subtle aroma of truffles and caramel it releases every sip. This exclusive alliance gives contrasting notes, leaving the palate an impression of strength and softness. <br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjKYb4y3_pAQz22waNv_c3CbnuDkq-iGew5MXDJsRRpX0OQhDYeuCI48eKup_Y2t9tNsq3EiQH0rsmBdLqgPVO3gHeZ4e0Swh4-IFhPLmjA8Taf3BjMcwH6N7qT1cK8VcBnNWJ7MlU1aYU/s1600/PR+Vod-K_eng_Page_2_Image_0001.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5593000165250197042" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjKYb4y3_pAQz22waNv_c3CbnuDkq-iGew5MXDJsRRpX0OQhDYeuCI48eKup_Y2t9tNsq3EiQH0rsmBdLqgPVO3gHeZ4e0Swh4-IFhPLmjA8Taf3BjMcwH6N7qT1cK8VcBnNWJ7MlU1aYU/s400/PR+Vod-K_eng_Page_2_Image_0001.jpg" style="cursor: pointer; width: 521px; height: 528px;"></a><br /><br /><a href="http://www.frydfoodrink.com/">Fryd Food & Drink </a> tapped agency <a href="http://www.qsld.com/qsld2008/">QSLD Paris</a> to brand the new premium vodka. The agency worked on the name research, the graphic identity and the package design.<br /><br />Frydlender Lawrence is a lover of terroir and flavors forgotten. A true epicurean, he has always advocated a return to the earth and the real. After more than 20 years in the world of cosmetics and traveling the world, he created Fryd Food & Drink. As a nod to the founder, VOD-K is nestled in a crystal bottle much like a vial of perfume. Composed mainly of crystal glass, it features a thick base which supports pattern etched glass that results in a brushed metal nose with a plastic insert designed much like perfume. <br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiKoyx1PMzSxDmWQwlTYl4Ifu_l_mHxMvFRP9jNBD-rG9Fm4smLQ8cdb4m8TPvjDHJgBkIAFjrCMRhUmCiYtBp55l1pWlNk7V04pCWB7MW5Hgt3WyHcOhO-aYtszEExsdoF_pLBqzFTEhw/s1600/Vod-K-bottle.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5593007461833978690" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiKoyx1PMzSxDmWQwlTYl4Ifu_l_mHxMvFRP9jNBD-rG9Fm4smLQ8cdb4m8TPvjDHJgBkIAFjrCMRhUmCiYtBp55l1pWlNk7V04pCWB7MW5Hgt3WyHcOhO-aYtszEExsdoF_pLBqzFTEhw/s400/Vod-K-bottle.jpg" style="cursor: pointer; width: 238px; height: 302px;"></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhNQvDjwSay_DRkNBtQNG1S5KyzzA_Xynev7R0jgKVG3aGSK-AoDNdpEYNo1oGDNdPgKEzEtRme1BKNPKofQdi3xgr28M9B6TpwKSxHG5LJz7JD-QdA1fFx3wfG8e-rmfC0zaccKbBRcxU/s1600/VOD-K-Communiqu%25C3%25A9-de-presse-1.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5593014902941498034" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhNQvDjwSay_DRkNBtQNG1S5KyzzA_Xynev7R0jgKVG3aGSK-AoDNdpEYNo1oGDNdPgKEzEtRme1BKNPKofQdi3xgr28M9B6TpwKSxHG5LJz7JD-QdA1fFx3wfG8e-rmfC0zaccKbBRcxU/s400/VOD-K-Communiqu%25C3%25A9-de-presse-1.jpg" style="cursor: pointer; width: 282px; height: 302px;"></a><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhzGWyJg-GFKltqS5HGYKbqG300L5hCGag4qr_cuEGCxmhn7tXGocKdbH6vWADc5ijXeUk4ovHrD49nSoSfTQ_wwDUvpqkR87BDwj2wpodQAPSu6Etnf0TG-D7iz8_VuXgB5JNHab484sg/s1600/vod-k2.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5593014626370899234" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhzGWyJg-GFKltqS5HGYKbqG300L5hCGag4qr_cuEGCxmhn7tXGocKdbH6vWADc5ijXeUk4ovHrD49nSoSfTQ_wwDUvpqkR87BDwj2wpodQAPSu6Etnf0TG-D7iz8_VuXgB5JNHab484sg/s400/vod-k2.jpg" style="cursor: pointer; width: 525px; height: 484px;"></a><br /><br />"I wanted to reconsider, premiumize and modernize the distillery sample bottle. The bottle of Vod-k is cylinder-shaped heavy and weighted to underline its premium character. This character is highlightened by the mat finishing of its Brown anodized metal cap. The bottom of the bottle is truffle shaped. The concept of Vod-k has been thought from the beginning to the end to create a consistent universe. Vod-k is a modern interpretation of the « demijohn ». Unique by its shape and its graphic design, Vod-k is also a decorative object. Thought to be exhibited, no detail has been left to chance." Denis Boudard of QSLD says.<br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiytnofpqal2SrI-4ctYVVGA5d_ypwSkwsQ5zECfKYhS6tFe-wOafe6go2oHTMAduS22K5FQqyxlcpcLub3KDraQTm6jrXuJFe5RqdndmxIfSozog4P9Hd5bOFOfP1QhEhwT36IiZWxpJI/s1600/vodk-79093376.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5593006313896391810" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiytnofpqal2SrI-4ctYVVGA5d_ypwSkwsQ5zECfKYhS6tFe-wOafe6go2oHTMAduS22K5FQqyxlcpcLub3KDraQTm6jrXuJFe5RqdndmxIfSozog4P9Hd5bOFOfP1QhEhwT36IiZWxpJI/s400/vodk-79093376.jpg" style="cursor: pointer; width: 385px; height: 140px;"></a><br /><br />The name « vod-k » is phonetical and looks like an sms word. A universal name, easy to remember, to understand and pronounce all over the world.<br /><br /><a href="http://www.frydfoodrink.com/"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5593015967480107874" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj_7zDDNstco3Cxx7FfH4T59uak2IPY0S_Gyh21p6HKN2PIlwpR8NYzRZoSWGajGRQKPAWA3CtLLhQod3yyhMsWNS8W86EOf0NBoi3diWNyORdSzyBGzDAtCh-DKYJA4q-TqmnExllDMoU/s400/FRYD+logo.gif" style="cursor: pointer; width: 274px; height: 133px;"></a><br /><br />Specializing in truffle based fine foods,<a href="http://www.frydfoodrink.com/"> Fryd Food & Drink </a>has previously trusted QSLD Paris with the design and graphic identity of their own logotype and QSLD worked on the graphic and volume design of many of their products (e.g.Olive oil, truffle flavoured salt and pasta).<br /><br /><a href="http://www.qsld.com/qsld2008/"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5593016173955498818" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh9NVK2QemTmMIngmESV06bMuxWeklUtNUnAWUDy_9FtXuceGz6SYgFJ_ixQsYDLGKuCGtI8ucFC_X3z2_KGjGJAZOU02nAN112iW2NnzWyU1BgwqIdOB6hUHpmJwvshe7wLE2F-KbH9FA/s400/PR+Vod-K_eng_Page_1_Image_0002.jpg" style="cursor: pointer; width: 379px; height: 183px;"></a>

Introducing VOD-K, Caramel & Truffle Flavored Premium Vodka From Paris.

VOD-K, the subtle combination of pure grain vodka, caramel and black truffles is a new premium vodka from Paris-based Fryd Food & Drink...

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EFFEN VODKA Presents The Art of Design. March 16th In Santa Monica.

<script type="text/javascript" src="http://w.sharethis.com/button/sharethis.js#publisher=0d650ffe-1ec7-4395-883b-24e806d21a65&type=website"></script><br /><a href="http://artofdesign.effenvodka.com/events/7/invite/laurasweet" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5584360348943563298" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiB-jScN7psKsupiAJdZDRB3FLQo9YRuxYGfzf-WXUP3o5JTDtU1bA1F4Z0HSYI3CnuDmn0OryxSI0ZH2w3x2mZH5wGyujPjhVmJHafBca4XlpBMfLw99VxelkIjYEF42es4AxTDjFdRYeu/s400/EFFEN+ART+HERO.jpg" style="cursor: pointer; width: 525px; height: 525px;" /></a><br /> <br /><span style="font-weight: bold;">If It's Hip It's Here</span>, along with other Los Angeles area bloggers and companies, has the honor of being one of the co-hosts of <a href="http://artofdesign.effenvodka.com/events/7/invite/laurasweet"><span style="font-weight: bold;">The Art of Design</span> event with EFFEN Vodka</a> that takes place tomorrow night. <a href="http://artofdesign.effenvodka.com/events/7/invite/laurasweet">The event</a>, open to anyone over 21 years of age, will feature local mixologists competing to design the most <span style="font-weight: bold;">Provocatively Premium™ EFFEN® Vodka martini.</span><br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhJmGgXncbPLOrSZMgHQ6Laqp147rqhBbCtub1Ibi68_7XkeVlVe_Eu7Fmj5KNWa1Hfhu6Eoqntu-P7uG0egJz_yIIXT5UUdOHGxT_cWVLQirb7vijzuq-dCvkEZpOXawKMSfTVy4UBJeq7/s1600/3+EFFEN+FLAVORS+martini.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5584362164930863682" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhJmGgXncbPLOrSZMgHQ6Laqp147rqhBbCtub1Ibi68_7XkeVlVe_Eu7Fmj5KNWa1Hfhu6Eoqntu-P7uG0egJz_yIIXT5UUdOHGxT_cWVLQirb7vijzuq-dCvkEZpOXawKMSfTVy4UBJeq7/s400/3+EFFEN+FLAVORS+martini.jpg" style="cursor: pointer; width: 526px; height: 377px;" /></a><br /><br /><br />Sample cocktails, vote on your favorites and watch a local artist and fashion designer reveal pieces inspired by EFFEN Vodka. Complimentary Happy Hour, too.<br /><br />I hope to see you there!<br /><br /><span class="event-details" style="font-size:130%;"><span style="font-weight: bold;">When:</span> </span><span style="font-size:130%;"><br />March 16, 2011 8:00 PM - 10:30 PM<br /></span> <span style="font-size:130%;"><br /></span> <span style="font-weight: bold;font-size:130%;" class="event-details" >Where: </span><span style="font-size:130%;"><br /> William Turner Gallery at Bergamot Station Arts Center<br /> 2525 Michigan Ave<br /> Santa Monica CA 90404<br /><br /></span><span style="font-weight: bold;font-size:130%;" >How:</span><span style="font-size:130%;"><br />Only those 21 years of age and older can attend.<br /><a href="http://artofdesign.effenvodka.com/events/7/invite/laurasweet">Please click here to get on the guest list</a><br /><br /><br /><a href="http://artofdesign.effenvodka.com/events/7/invite/laurasweet">RSVP</a></span>

EFFEN VODKA Presents The Art of Design. March 16th In Santa Monica.

If It's Hip It's Here , along with other Los Angeles area bloggers and companies, has the honor of being one of the co-hosts of The...

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Another Vodka Tries Attracting Women. Introducing Van Gogh Blue.

<script type="text/javascript" src="http://w.sharethis.com/button/sharethis.js#publisher=0d650ffe-1ec7-4395-883b-24e806d21a65&type=website"></script><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhvMub_a-bgnBP7Le4k1LxCybEQbDOZxTqeEGHTe5_AVqfi4eowBuMqEAfJ1ur8g8D06tD82qfek4SIV1v0IIfPYzKRyC6ourgKTb7K9y4Y3wx-KFc76Kz_yAn3ABY-UxDz1B7feqw2GsmP/s1600/40848_143948378968502_132112740152066_325606_4064323_n.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5503502048972968866" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhvMub_a-bgnBP7Le4k1LxCybEQbDOZxTqeEGHTe5_AVqfi4eowBuMqEAfJ1ur8g8D06tD82qfek4SIV1v0IIfPYzKRyC6ourgKTb7K9y4Y3wx-KFc76Kz_yAn3ABY-UxDz1B7feqw2GsmP/s400/40848_143948378968502_132112740152066_325606_4064323_n.jpg" style="cursor: pointer; width: 349px; height: 484px;" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhKFISHkIJ4CURZfSHdVMZXN9ewwhfdReOPFCudjhnpIE0lQZQDP7BB6TgmTW4aiaOa5TQnoh6J58WUonJvGtvtq8wtRocZ-W2OenKJd7D_XpGP9z0fCWiGnR7AUvmvEbR1RcZDWjJwSAmF/s1600/vodka+VGBlue+bottle.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5503504427486074946" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhKFISHkIJ4CURZfSHdVMZXN9ewwhfdReOPFCudjhnpIE0lQZQDP7BB6TgmTW4aiaOa5TQnoh6J58WUonJvGtvtq8wtRocZ-W2OenKJd7D_XpGP9z0fCWiGnR7AUvmvEbR1RcZDWjJwSAmF/s400/vodka+VGBlue+bottle.jpg" style="cursor: pointer; width: 163px; height: 484px;" /></a><br /><br />In today's New York Times, Stuart Elliott, in <a href="http://www.nytimes.com/2010/08/09/business/media/09adnewsletter1.html">his campaign spotlight column</a>, wrote about <a href="http://vangoghvodka.com/van-gogh-our-vodkas/van-gogh-blue-triple-wheat-vodka/">Van Gogh Blue</a>, a triple distilled wheat Vodka that specifically targets women.<br /><br />Having previously written several posts on this blog about <a href="http://ifitshipitshere.blogspot.com/2007/11/premium-vodka-distillers-drunk-with.html">premium vodkas</a>, including other female-targeted brands like Diva and Igor Velodin's Damaskaya, both of which seem to have gone by the wayside* after a very short period of time, I was intrigued to say the least.<br /><br />*<span style="font-size:85%;"><span style="font-style: italic;">Both the Diva and the Damaskaya websites have disappeared and neither can be found on the web or in liquor stores anymore.</span></span><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjSjb36Du1hnu8hMBiLpzhAtwG3u3PuiKAndxgKgV22o-4O9N0MZ8Yc3gKUIYr8JdjQqvOvU-wLuwtIyAgnkBYL-boLlOTAB9hq9QqEzFJf0d70IUnhxMTaHh6Rs2dbGzkEniWPjtnL-GYn/s1600/Diva+vodka2.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5503501666065818018" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjSjb36Du1hnu8hMBiLpzhAtwG3u3PuiKAndxgKgV22o-4O9N0MZ8Yc3gKUIYr8JdjQqvOvU-wLuwtIyAgnkBYL-boLlOTAB9hq9QqEzFJf0d70IUnhxMTaHh6Rs2dbGzkEniWPjtnL-GYn/s400/Diva+vodka2.jpg" style="cursor: pointer; width: 488px; height: 426px;" /></a><br /><span style="font-size:85%;"><span style="font-style: italic;">above: Diva Vodka was packaged with real Swarovski Crystals emulating a stripper pole in the middle.</span></span><br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjX_LfFHduyXe_h4ZRroP_rxd82hWyWVBPty2a4O0tYwCyjUkP0fbipNJa3OIXh60Qnk2Rp1NP1y76phHbF_88LwxjHeFA7mb0N-4Th5pWzpHk4_AtN0kP-fg8iL5bblDVuheZArq5nYuut/s1600/sm_damskaya_11.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5503500379831532834" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjX_LfFHduyXe_h4ZRroP_rxd82hWyWVBPty2a4O0tYwCyjUkP0fbipNJa3OIXh60Qnk2Rp1NP1y76phHbF_88LwxjHeFA7mb0N-4Th5pWzpHk4_AtN0kP-fg8iL5bblDVuheZArq5nYuut/s400/sm_damskaya_11.jpg" style="cursor: pointer; width: 227px; height: 299px;" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgC2k7rP8StTkp6PWfcoLo_R_CYrObe_hIcSGSHKzcpAd-bG35UaxSYr2q5PxQd_cPedtpfGOeyzR-ij4ucKmwA_MxZSNsnX7_cUpJ_TjE1dx4zYB4P7UrBL3n8lM7dkPCXvDfUNsM_-UFy/s1600/damaskayaVodka+for+ladies.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5503509682631687074" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgC2k7rP8StTkp6PWfcoLo_R_CYrObe_hIcSGSHKzcpAd-bG35UaxSYr2q5PxQd_cPedtpfGOeyzR-ij4ucKmwA_MxZSNsnX7_cUpJ_TjE1dx4zYB4P7UrBL3n8lM7dkPCXvDfUNsM_-UFy/s400/damaskayaVodka+for+ladies.jpg" style="cursor: pointer; width: 260px; height: 298px;" /></a><br /><span style="font-size:85%;"><span style="font-style: italic;">above: Russian brand Damaskaya </span><a href="http://www.reuters.com/article/idUSL135805120080317" style="font-style: italic;">caused nothing but headaches for the brand.</a></span><br /><br />Will yet another "Ladies Only" Vodka make it? Van Gogh Blue does have the social media support behind it (<a href="http://www.facebook.com/VanGoghBLUE">a facebook page</a> and <a href="http://twitter.com/VanGoghBLUE">twitter account</a>) that the other two lacked and an advertising campaign with an edgy sense of humor. Diva and Damaskaya went the ultra feminine route with butterflies, diamonds and a nod to Marilyn Monroe.<br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjF5LLBfy0M0fxw9ICoAIDMtm3qTsefJNhrhAnylRJCgQxsS_adtj2U12YGzoTYlIb4AvV4KptHyYKR6Pbf_BR29MGzfPaRh725F4sLThcFp_rY7d2lhK4N4SwUGYLDVjGYadchQs3bpEq2/s1600/09adnews2-popup.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5503503113947916610" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjF5LLBfy0M0fxw9ICoAIDMtm3qTsefJNhrhAnylRJCgQxsS_adtj2U12YGzoTYlIb4AvV4KptHyYKR6Pbf_BR29MGzfPaRh725F4sLThcFp_rY7d2lhK4N4SwUGYLDVjGYadchQs3bpEq2/s400/09adnews2-popup.jpg" style="cursor: pointer; width: 525px; height: 337px;" /></a><br /><br />The ads for Van Gogh Blue:<br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg2S8sSeLvSUQSFIDX44ay5OnWw3DcH_ub_MGh2vkh917gErQny1wS-TlI7T7bAsWJaO4twmLFfS7Kp2sOzDuvN1lT8s6gcTourx-jQ4idzafusl5SBEKBMAeY3uOhwZIp4nYioCVJUb59T/s1600/van+gogh+blue+ad1.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5503503725539554002" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg2S8sSeLvSUQSFIDX44ay5OnWw3DcH_ub_MGh2vkh917gErQny1wS-TlI7T7bAsWJaO4twmLFfS7Kp2sOzDuvN1lT8s6gcTourx-jQ4idzafusl5SBEKBMAeY3uOhwZIp4nYioCVJUb59T/s400/van+gogh+blue+ad1.jpg" style="cursor: pointer; width: 275px; height: 356px;" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgJbjW-QO5APLRFIKneJORDYUS_MEy8rAt14luh-kw96YE0kDbBW0OeDctsUFKQJuCJcPOQW0YVlCx4zlSrWuLgT2M6DO6Kvn0x-6WWI8TJ0hPXtnBYC934-U4TVSzQvTCQ5qzfye23uvpq/s1600/34964_137570209606319_132112740152066_286474_2582813_n.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5503502842201476338" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgJbjW-QO5APLRFIKneJORDYUS_MEy8rAt14luh-kw96YE0kDbBW0OeDctsUFKQJuCJcPOQW0YVlCx4zlSrWuLgT2M6DO6Kvn0x-6WWI8TJ0hPXtnBYC934-U4TVSzQvTCQ5qzfye23uvpq/s400/34964_137570209606319_132112740152066_286474_2582813_n.jpg" style="cursor: pointer; width: 256px; height: 355px;" /></a><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjrPaoZ5_sPPkSoiJ5IdDMcXIWwC9cTpFNuSWg6j2SjEr8E11TAd2j-oGwhjyYYcagUY7inGxXIAT2czb5hIQQHNI0RFvw2o3mKg6Innn-oy0bt1wx08ike_nC0WSelFw5uRn5PMQ5ATFpL/s1600/39770_142317945798212_132112740152066_315567_1713905_n.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5503502319393312034" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjrPaoZ5_sPPkSoiJ5IdDMcXIWwC9cTpFNuSWg6j2SjEr8E11TAd2j-oGwhjyYYcagUY7inGxXIAT2czb5hIQQHNI0RFvw2o3mKg6Innn-oy0bt1wx08ike_nC0WSelFw5uRn5PMQ5ATFpL/s400/39770_142317945798212_132112740152066_315567_1713905_n.jpg" style="cursor: pointer; width: 266px; height: 368px;" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhfX3K4vZbFgMz0zg-ZMjJPRi0XqLsOpt8DMQjRT_WECvWuithTkRIR1VkQB__ZYjqfWS_AM-OOqOemIibNCVP_cqI5RureRWxE6Rh_CRSebU0KvGa7UXo_Ac2-eAgW-cC_DUrY8B6NkytL/s1600/40407_142317932464880_132112740152066_315566_5526373_n.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5503502217848527986" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhfX3K4vZbFgMz0zg-ZMjJPRi0XqLsOpt8DMQjRT_WECvWuithTkRIR1VkQB__ZYjqfWS_AM-OOqOemIibNCVP_cqI5RureRWxE6Rh_CRSebU0KvGa7UXo_Ac2-eAgW-cC_DUrY8B6NkytL/s400/40407_142317932464880_132112740152066_315566_5526373_n.jpg" style="cursor: pointer; width: 265px; height: 368px;" /></a><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgTtbLwZbnx3YGbtd3QPUOf10ECH3MCB89249ZDzEw1ci6dvuo8roTUsKA9drxjLGD2PglSQ4ydQoRC7GVIMGeYMxw1xk-wKfPSMQOB2VoCtobzfT8kqnwhEPE8tqMsR8BiP1dSpSArZ8M2/s1600/40837_143948368968503_132112740152066_325605_1896314_n.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5503502134421374898" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgTtbLwZbnx3YGbtd3QPUOf10ECH3MCB89249ZDzEw1ci6dvuo8roTUsKA9drxjLGD2PglSQ4ydQoRC7GVIMGeYMxw1xk-wKfPSMQOB2VoCtobzfT8kqnwhEPE8tqMsR8BiP1dSpSArZ8M2/s400/40837_143948368968503_132112740152066_325605_1896314_n.jpg" style="cursor: pointer; width: 265px; height: 366px;" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhgPQJHLLrmOvdPaUv6MfK0ksLZUDwkLw6e2l7CEWnm28cisKUDGpQVRU_sBFPXw_S2N32DTCLTiVfZzqRX-3gxbRz29ql9xOhU-nfUyfCgOiiHGpTH0TIz1laOC6b32AjZqEt116j1wwx4/s1600/38320_138828229480517_132112740152066_293860_8079297_n.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5503502403145697922" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhgPQJHLLrmOvdPaUv6MfK0ksLZUDwkLw6e2l7CEWnm28cisKUDGpQVRU_sBFPXw_S2N32DTCLTiVfZzqRX-3gxbRz29ql9xOhU-nfUyfCgOiiHGpTH0TIz1laOC6b32AjZqEt116j1wwx4/s400/38320_138828229480517_132112740152066_293860_8079297_n.jpg" style="cursor: pointer; width: 263px; height: 365px;" /></a><br /><br />On their website, they the lure ladies to the liquor with the following text:<br /><br /><span style="font-style: italic;">"Come unbottled with the only premium triple wheat vodka that’s guaranteed to be smoother than most of the men you meet out at the bars. Okay, all.</span><br /><br /><span style="font-style: italic;">Sometimes a girl just wants to shake things up a bit. And we think there’s no better way to do that than with a great cocktail and some great friends. That’s why Van Gogh Vodka has been serving up five-star rated flavors that are smoother than silk sheets for…well, the exact number doesn’t matter. But let’s just say it’s been a while. And now we’re introducing women everywhere to Van Gogh BLUE, the first premium, triple wheat vodka made from three international sources (France, Germany and Holland). It’s 80-proof. And already proving to create some of the best ladies night memories. Ever.</span><br /><br /><span style="font-style: italic;">So, leave the kids with the babysitter, and join the party on Facebook and Twitter. See you there."</span><br /><br />So, what makes this one women-targeted vodka different from the other two?<br />Well, first of all, <a href="http://vangoghvodka.com/">Van Gogh Vodka</a> is already a well established brand. This particular release is the eleventh vodka from the distillery. Secondly they have a very large US distribution, not to mention ad advertising budget of one million dollars, which both Diva and Damaskaya lacked. These facts coupled with the social media efforts may just make this female-specific vodka work.<br /><br />So, put away those wine spritzers, girls and raise a glass of Van Gogh Blue.<br /><span style="font-size:85%;"><br /><span style="font-style: italic;">info and images courtesy of the </span><a href="http://www.nytimes.com/" style="font-style: italic;">NY Times </a><span style="font-style: italic;">and </span><a href="http://vangoghvodka.com/" style="font-style: italic;">Van Gogh Vodka</a></span>

Another Vodka Tries Attracting Women. Introducing Van Gogh Blue.

In today's New York Times, Stuart Elliott, in his campaign spotlight column , wrote about Van Gogh Blue , a triple distilled wheat Vodka...

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Pavé - The Luxury Liqueur Distilled Through Real Diamonds In Amsterdam.

<script type="text/javascript" src="http://w.sharethis.com/button/sharethis.js#publisher=0d650ffe-1ec7-4395-883b-24e806d21a65&type=website"></script><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjPUw0byjMFoR9Ftc3__vq3v5p1MAkvyup16oU0sXFQlsipmZj-zYIY4WQrBxbwGSe2rMEchWyrJmDekJ2HZYrCYymgSUUnG_GZl8v0zwARQrvHH-dr-XRDDmGoUERzRyEW-a9CE_PNTTov/s1600/Picture+5.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5471754705565142594" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjPUw0byjMFoR9Ftc3__vq3v5p1MAkvyup16oU0sXFQlsipmZj-zYIY4WQrBxbwGSe2rMEchWyrJmDekJ2HZYrCYymgSUUnG_GZl8v0zwARQrvHH-dr-XRDDmGoUERzRyEW-a9CE_PNTTov/s400/Picture+5.png" style="cursor: pointer; width: 528px; height: 496px;" /></a><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhDHTNdx5Sl4xgu_QTGimw5VZBSoTVuzOUWu6a_u5XOL3mXFHCTHcwrDocIQcG8if4HKAtXqORcbbQrEb7gA18YMSj7AQw2CTAh4X-QMBwzRWcKL8SiaF89EzaxaugfFxWE_8HriLfBFEKy/s1600/Picture+11.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5471732238860071906" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhDHTNdx5Sl4xgu_QTGimw5VZBSoTVuzOUWu6a_u5XOL3mXFHCTHcwrDocIQcG8if4HKAtXqORcbbQrEb7gA18YMSj7AQw2CTAh4X-QMBwzRWcKL8SiaF89EzaxaugfFxWE_8HriLfBFEKy/s400/Picture+11.png" style="cursor: pointer; width: 530px; height: 351px;" /></a><br /><br />An interesting unique luxury liqueur that is distilled through genuine diamonds, Pavé Amsterdam - The Luxury Liqueur™, had me intrigued from the start. I did as much research as possible and even contacted the owner multiple times for details, but I didn't learn much more than I had by poking around the internet. So, I will share with you what I can.<br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh0cwgnIDfBxZBd7MUOB-x3yVj7tPHRrfQhnVaFys1BjplOIRniIcACGtBVbYZHjlrmXKeC8-xwyDLhUYBHI-HzAocZ-CV70m8bRPxgiMyKNashU99RwNhdfQ3Vd3weOqtsoWsZfTURV9-9/s1600/n10003401_36686653_3713.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5471719899586442370" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh0cwgnIDfBxZBd7MUOB-x3yVj7tPHRrfQhnVaFys1BjplOIRniIcACGtBVbYZHjlrmXKeC8-xwyDLhUYBHI-HzAocZ-CV70m8bRPxgiMyKNashU99RwNhdfQ3Vd3weOqtsoWsZfTURV9-9/s400/n10003401_36686653_3713.jpg" style="cursor: pointer; width: 267px; height: 399px;" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgmQ-h3MeywohaC4NQ4lYOUFxQ-LKVfTyrq0nk5yKWgq-OD802x9qG0ZN_Cc-KdM9p0M5n-7gWn7W4rR7A2hBBMDeSEMtHim3uyYNNyrKx3oVQMmYJE91WbVAmpWMV7GRdNdrVgjdEaAg6Q/s1600/Picture-3.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5471755439372417762" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgmQ-h3MeywohaC4NQ4lYOUFxQ-LKVfTyrq0nk5yKWgq-OD802x9qG0ZN_Cc-KdM9p0M5n-7gWn7W4rR7A2hBBMDeSEMtHim3uyYNNyrKx3oVQMmYJE91WbVAmpWMV7GRdNdrVgjdEaAg6Q/s400/Picture-3.jpg" style="cursor: pointer; width: 265px; height: 400px;" /></a><br /><br />Nowadays the word "luxury" is tossed about quite carelessly. I've been guilty of doing so in this very blog. But when it comes to a luxury liqueur, Pavé claims to be the paragon. After all, it's said to be distilled and filtered through 500 carats of the finest grade earth-mined diamonds.<br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg-oO_hGUvQEBwTSkZliDqwT1Jzyl_uD6V8nG5jy5kqy9n7KLnZRVEi0rRwHnj8qQziE2aMiQBoWi1fIsMMypNke2ae56IzbXWiVuvD3dfpd0Cu-Y-GTNfhueNPr3bI1iMwt8UPql7NK07L/s1600/l_4c25cd4ff54241518cf0c211022d0e66.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5471730057551367394" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg-oO_hGUvQEBwTSkZliDqwT1Jzyl_uD6V8nG5jy5kqy9n7KLnZRVEi0rRwHnj8qQziE2aMiQBoWi1fIsMMypNke2ae56IzbXWiVuvD3dfpd0Cu-Y-GTNfhueNPr3bI1iMwt8UPql7NK07L/s400/l_4c25cd4ff54241518cf0c211022d0e66.jpg" style="cursor: pointer; width: 534px; height: 353px;" /></a><br /><br />Pavé, the Luxury Liqueur, is described as an ultra premium, 60 proof clear fruit liqueur infused with a distinct blend of ripened citrus, tropical and passion fruits, hints of caffeine and delicate herbal notes. Distilled from organic fruits through genuine diamonds. It is said that Pavé is designed to be a standalone drink, though it can also be enjoyed with a splash of your favorite mixer.<br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgUx9IooSDucCyt050DtTLvPORBO15SBfV17EsH7q3zdb05JgY0pwsTtpiufYO_JyAR82Dc5yxPW5gXcxQv9JCr2DnDDacOgViSM1tM0GnimCBleRJAHm5LUGuzwQ42m6gVSUOS8-Q9wPPh/s1600/Events2.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5471729896254311010" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgUx9IooSDucCyt050DtTLvPORBO15SBfV17EsH7q3zdb05JgY0pwsTtpiufYO_JyAR82Dc5yxPW5gXcxQv9JCr2DnDDacOgViSM1tM0GnimCBleRJAHm5LUGuzwQ42m6gVSUOS8-Q9wPPh/s400/Events2.jpg" style="cursor: pointer; width: 534px; height: 520px;" /></a><br /><br />The company says that Pavé’s finesse is in its elaborate creation process and secret family techniques that have been passed down for generations.<br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjHNxAMkKXLKT7DdEq1H57vMUpFb4ZwdstY_S6jk8XoXLwM8G1U2UEglw2S1N3rizL0sGcpuDj8q8nbLjzyQjmnJmM3U9aoGo4NrmCRpCQitKccxT5mkrd1m3CgjHeZI9vI66LEFQoi1Ucv/s1600/SignatureLook.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5471719776254596706" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjHNxAMkKXLKT7DdEq1H57vMUpFb4ZwdstY_S6jk8XoXLwM8G1U2UEglw2S1N3rizL0sGcpuDj8q8nbLjzyQjmnJmM3U9aoGo4NrmCRpCQitKccxT5mkrd1m3CgjHeZI9vI66LEFQoi1Ucv/s400/SignatureLook.jpg" style="cursor: pointer; width: 528px; height: 372px;" /></a><br /><br /><span style="font-weight: bold;">The bottle design:</span><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgVPWhLDxw9VX_JCm6gGXyCi18_XJQ7x-DH7N0SmotT-59__cCA05Kn1aW0k3fLdT2VqNTc_TQecJZnnD4AY7sqghBeUdx70wb_Do13YSj8i7HGYjE1XZJ0pM6GkvXgRAvm8dm-Zt5wwccH/s1600/Picture-44.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5471719611612936754" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgVPWhLDxw9VX_JCm6gGXyCi18_XJQ7x-DH7N0SmotT-59__cCA05Kn1aW0k3fLdT2VqNTc_TQecJZnnD4AY7sqghBeUdx70wb_Do13YSj8i7HGYjE1XZJ0pM6GkvXgRAvm8dm-Zt5wwccH/s400/Picture-44.jpg" style="cursor: pointer; width: 544px; height: 544px;" /></a><br /><span style="font-style: italic;">From their website:</span><br /><blockquote>The ultra-lux liqueur is encased in its proprietary rectangular bottle. Standing strikingly tall and crystal-like, the bottle is fused with metal and Swarovski Crystals. The bottle was designed by founder Moghaddam* and inspired by the diamond distillation method used to produce the delicate liqueur. A 750ml bottle of Pavé weighs nearly 5 pounds.</blockquote><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg4qnBYRCbbHqWIUVShBEuFJ_8Eeqr7SadesQXg6LZQv5j5RUUh9Xd7K-Q8hPGua3y5X6uLy60hKxyq0yffambxMC0UWI6VYal_QgT24D2csoUB4W9bZgx9WFkn2yI9ku2uCMHKzVzoa83Z/s1600/n10003401_36686652_3515.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5471721356408961858" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg4qnBYRCbbHqWIUVShBEuFJ_8Eeqr7SadesQXg6LZQv5j5RUUh9Xd7K-Q8hPGua3y5X6uLy60hKxyq0yffambxMC0UWI6VYal_QgT24D2csoUB4W9bZgx9WFkn2yI9ku2uCMHKzVzoa83Z/s400/n10003401_36686652_3515.jpg" style="cursor: pointer; width: 536px; height: 355px;" /></a><br /><br /><span style="font-weight: bold;">The distillation process:</span><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiB8IiIlpEj8-BlYelWMoKDJLKv_T080OdYneF4cZjRQXUscM9LAzoLqU7yyENqUP3Sgwdm-bjPdJpr0KaO3f_CE4wio2E1nBxldMoHb4XSpujZ3iSHOfNZH_Xn_R8iDTLeHPWti4wH9flW/s1600/diamond&bottle.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5471720687121052274" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiB8IiIlpEj8-BlYelWMoKDJLKv_T080OdYneF4cZjRQXUscM9LAzoLqU7yyENqUP3Sgwdm-bjPdJpr0KaO3f_CE4wio2E1nBxldMoHb4XSpujZ3iSHOfNZH_Xn_R8iDTLeHPWti4wH9flW/s400/diamond&bottle.jpg" style="cursor: pointer; width: 536px; height: 527px;" /></a><br /><br /><span style="font-style: italic;">From their website:</span><br /><blockquote>Pavé is the first and only liqueur distilled with diamonds. For this “diamond-distillation” process, over 500 carats of the world’s finest genuine diamonds (category: IF/VVS1 – D/E) were examined and hand-picked by experts. After an elaborate distillation, Pavé is filtered through these flawless diamonds just before bottling, using a brand new batch of gems for every distillation. This enables filtration to 1.0 microns – conventional filters, on the other hand, only filter within a range between 30.0 and 15.0 microns. This fine, high-grade diamond dust makes this possible, removing even the most minute particles and impurities from the distillate. The sophisticated process gives Pavé its exquisite softness, exceptional clarity and clean, fresh finish - a liqueur of perfect purity and smoothness.</blockquote><br /><span style="font-weight: bold;">So, who is behind Pavé the Luxury Liqueur?</span><br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi4XEQxDprnV7pPHta59yPLFL_GbSFZPcC1ysNfwHsZDGnpT68HWqUFrnlCduNUseOcHxaKHma6U1JCgnMkYQXRhwRHF-vUcoIQ2hyphenhyphenX8XA3q-n8khQpKothA8HbgeR7H1-V1XQI3rPEzmr0/s1600/pavehero.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5471754186850870354" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi4XEQxDprnV7pPHta59yPLFL_GbSFZPcC1ysNfwHsZDGnpT68HWqUFrnlCduNUseOcHxaKHma6U1JCgnMkYQXRhwRHF-vUcoIQ2hyphenhyphenX8XA3q-n8khQpKothA8HbgeR7H1-V1XQI3rPEzmr0/s400/pavehero.jpg" style="cursor: pointer; width: 528px; height: 485px;" /></a><br /><br />Well, this is not an easy one to answer. You may have noticed that the liqueur label and logo read Pavé Amsterdam, and when I asked owner Moghaddam*, I couldn't get a specific address nor pictures of the offices or distillation location. And from my own amateur research, I couldn't find any indication that it's created, owned, distilled or distributed in or from Amsterdam, so I am taking his word for it.<br /><br />*Mehran Moghaddam, is named as the founder and President of the company, the designer of the bottle and as per <a href="http://www.linkedin.com/in/mehran">his Linked In profile</a>, a young entrepreneur who received a degree in Biochemistry at UC Davis in 1996 and a masters at UC Davis in Business Management in 2005.<br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEixNRhaazYd3UikV5KGiQbK6sO7EDZrmA1ugGvhJqwa-1hco6zNotteeVndHu8xA-4EF9sF6KRAsh5mMQ5IYkpTNyy5ruR5RqxrhxKDkP_b7ET7vais6a-ueft4Ptq3aCtxRGRs01GXSxjN/s1600/Picture-8.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5471755359606576866" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEixNRhaazYd3UikV5KGiQbK6sO7EDZrmA1ugGvhJqwa-1hco6zNotteeVndHu8xA-4EF9sF6KRAsh5mMQ5IYkpTNyy5ruR5RqxrhxKDkP_b7ET7vais6a-ueft4Ptq3aCtxRGRs01GXSxjN/s400/Picture-8.jpg" style="cursor: pointer; width: 531px; height: 689px;" /></a><br /><br />The <a href="http://www.pavespirits.com/html/index.cfm?page=Media">links to the "media"</a> for Pavé on their site don't work, so I couldn't see any other articles about the trademarked "luxury liqueur". And when it comes to their social media presence, they are definitely a mess. On <a href="http://www.facebook.com/#%21/group.php?gid=54379556649&ref=ts">Facebook, one of their group pages calls it Pavé Vodka</a>, but it is not a vodka and the marketing address for that is the Idol Music Group which is in New York. The <a href="http://www.facebook.com/#%21/group.php?gid=5743776221&ref=ts">business group page on Facebook</a> lists Amsterdam as their location, but again, no working address or link. The <a href="http://www.myspace.com/pavespirits">myspace page for Pave</a> is sparse and neglected and hasn't been updated in over a year.<br /><br />This kind of makes me doubt the diamond distillation process. After all, 500 carats of Internally Flawless (IF) diamonds with D or E color would cost millions (unless they are chips, which is possible) and a new batch is used every time? Are there armed guards standing by during the process? And who are these 'experts' who hand picked the diamonds? Unfortunately, I could not find the answers to these questions.<br /><br /><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEioANZUDLg6LbUH37nHuNd5pg30xc_wzwQCK5vtdyXiKJGXFZUaVVkuagvTBWgVEfpMat01c36YlZY5FmYrstGLB9OrzK2M-5kXXEhbJJg39Avck6CjmphLNLHyslTxbHqxqxW_eLX7DWuB/s1600/signaturetaste.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5471719460069313970" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEioANZUDLg6LbUH37nHuNd5pg30xc_wzwQCK5vtdyXiKJGXFZUaVVkuagvTBWgVEfpMat01c36YlZY5FmYrstGLB9OrzK2M-5kXXEhbJJg39Avck6CjmphLNLHyslTxbHqxqxW_eLX7DWuB/s400/signaturetaste.jpg" style="cursor: pointer; width: 530px; height: 528px;" /></a><br /><br />Regardless of the veracity of its claims, the concept has an appeal and the bottle design is aesthetically pleasing. I can't comment on the taste because it's virtually impossible to locate in a retail location or online, with one exception -- it is available through <a href="http://www.hitimewine.net/istar.asp?a=6&id=167090%214206">Hi Time Wine</a>. How did I even hear about it? Pavé seems to be most commonly present at music-related launches at the hippest <a href="http://www.pavespirits.com/html/index.cfm?page=Events">events and parties.</a><br /><span style="font-size:85%;"><br /></span><span style="font-style: italic;font-size:85%;" >all images courtesy of Pavé Spirits and Mehran Moghaddam</span>

Pavé - The Luxury Liqueur Distilled Through Real Diamonds In Amsterdam.

An interesting unique luxury liqueur that is distilled through genuine diamonds, Pavé Amsterdam - The Luxury Liqueur™, had me intrigued fr...

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